Das Programm der “6. OVAB Digital Signage Conference Munich” steht. Vom 19. bis 21. September werden sich im Kempinski Hotel Airport Munich über 20 Vorträge mit den Themen Digital Signage und Digitale Außenwerbung beschäftigen. Neben Workshops (OVAB DooH Measurement Standards, OVAB Service Level Agreements, invidis Software-Studie) werden die aktuellen Digital Signage- und DooH-Rankings 2011 vorgestellt.
| Ticket | Preis (net) |
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| Standard-Ticket | 690,00 € | |
| Ehemalige Teilnehmer | 490,00 € | |
| OVAB Mitglieder / DBCI Participants | 350,00 € |
19th of September 2012 |
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| 15:00 – 17:30 | OVAB Working Group: DooH Measurement Standards | |||
| 15:00 – 17:30 | invidis Working Group: Benchmarks and Standards for Digital Signage Software | |||
| 17:30 | invidis Digital Signage Award | |||
20th of September 2012 (MAIN TRACK) |
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| 10:00 – 10:45 | invidis consulting Florian Rotberg / Oliver Schwede (Key Note) Digital Signage Eco Systems – The Key to Success |
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| 10:45 – 11:30 | SCALA Tom Nix 25 years of Digital Signage leadership through eco systems |
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| 11:30 – 12:15 | Corning Dr. Ralf Lohrmann The Future of Digital Signage Innovation |
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| 12:15 – 13:30 | Lunch | |||
| 13:30 - 14:00 | LK-AG Holger Steffentorweihen Interactive communication of the future |
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| 14:00 – 14:30 | ~sedna Guido Matzer Improving interactivity in B2C communication with iPads |
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| 14:30 – 15:00 | frog Rob McIntosh Interfacing the Meta-City |
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| 15:00 – 15:30 | Pilot Screentime Damian Rodgett Digital Signage in the Media-mix – An Agency Perspective |
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| 15:30 – 16:00 | Coffee Break | |||
| 16:00 – 16:30 | Serviceplan Christian Rößler Digital media at the PoS – strategies in a connected society |
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| 16:30 - 17:00 | International Sign Association Rich Gottwald Bringing Digital Signage Products to Market |
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| 17:00 - 17:30 | 3M GTG Daniel Steinbichler MetaTwistTower – the most innovative playground for digital messages |
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| 17:30 – 18:00 | Guided Tour MetaTwistTour (3M GTG) | |||
20th of September 2012 (TRACK II) |
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| 13:30 - 14:00 | neXius Ronni Guggenheim Barriers to globalization of digital signage |
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| 14:00 – 14:30 | Intel Rahoul Bhasin Addressing Business Challenges with Digital Signage |
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| 14:30 – 15:00 | Sky Uwe Müller Premium Content: a factor of success in digital signage |
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| 15:00 – 15:30 | AV Stumpfl Horst Damoser Digital Signage Champions League: FC Bayern Erlebniswelt |
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| 15:30 – 16:00 | Coffee Break | |||
| 16:00 – 16:30 | NEC Wolfgang Last Trends in Airport Digital Signage |
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| 16:30 - 17:00 | Airport Munich Thomas Fauser Unlimited possibilities: Airport advertising |
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| 17:00 – 17:30 | STINOVA Franz Hintermayr Tablet revolution and Android in digital signage |
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| 17:30 - 18:00 | Cittadino Franz-Josef Medam Challenges and opportunites of digital signage |
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20th of September 2012 (TRACK III) |
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| 14:00 – 14:30 | NorCom Dr. Tobias Abthoff Managing Enterprise Signage – Lessons from Global Broadcast Leaders |
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| 14:30 – 15:00 | Macromedia Prof. Dr. Alyosh Agarwal The Future of Digital Signage – Interactive and Cross-Platform Features and Use Cases |
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| 15:00 – 15:30 | PrimeConsult KJ. Veigel Digital Signage Eco System: Where the Solution hits the Financials |
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| 15:30 – 16:00 | Coffee Break | |||
| 16:00 - 16:30 | Johannes Kepler Universität Linz Prof. Dr. Alois Ferscha The future of attention aware digital signage systems |
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| 16:30 – 17:00 | Novus Solutions B.V. Karl Huber Digital Signage in QSR at Sport Arena |
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| 17:00 - 17:30 | Digital Signage Magazin Verena Gründel Digital Signage for small and medium-sized businesses |
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| 17:30 – 18:00 | ToshibaTec Dirk Landau Synergy between content and technology |
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21th of September 2012 |
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| 10:00 – 12:00 | OVAB Working Group: Service Level Agreements | |||
| 12:00 – 14:00 | OVAB Europe Annual Membership Meeting | |||


