Digital Signage Summit MENA (16th November 2015 // Conrad Hotel Dubai, UAE) is the leading strategy conference for the Digital Signage and Digital out of Home (DooH) industry in Middle East and North Africa. The makers behind DSS are Integrated Systems Events and invidis consulting – two leading experts with a proven track record.
- Visitors to this year’s Gitex will recognize it immediately: Samsung has changed the way they present digital signage solutions radically. The new booth concept puts solutions in focus. For the first time Samsung presents LED solutions in the region.
The Samsung Business booth is a statement for the digital signage market leader. Showcases for retail, transportation, quick service restaurants, hospitality and education are spread around the Gitex booth. Real use cases dominate the exhibition space – a large improvement to former Gitex concepts.
Product-wise Samsung presents the new LED-portfolio as well as high-brightness large format displays for store-front and outdoor use. Surprisingly large video walls – which are very popular in the Middle East – are not part of this year’s Gitex showcase. But this give ample space for typical vertical showcases like the retail store showcase with fashion products promoted with 98” displays, small signage, a virtual shelf solution as well as the new LED fine pitch solution.