DooH & Technology

Yahoo Works on the Smart Billboard of the Future

- More connected, even more Big Data: Internet giant Yahoo has applied for a patent which hints at how smart billboards could work in the future. The planned design will connect outdoor and mobile advertising with other forms of advertising. von Daniel Russell

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New patent for smart billboards| filed by yahoo (image: screenshot invidis)

Continue reading the full article on the Digital Signage Summit website.

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