10:30 – 11:00 Digital Signage: A cross marketing tool nova versa
Ilona Klevansky – Managing Director
11:00 – 11:30 Cost reduction through digital way guiding – a TCO preview A-Design AG
Christa Angehrn – CEO
11: 30 – 12:00 News-Content for Digital Signage – which aspects are relevant?Nachrichten-Inhalte für Digital Signage – worauf ist zu achten? (Vortrag auf Deutsch/Presentation in German!) n-tv
Swen Büttner – Manager Content Pool Content Licensing & Business TV
12:10 – 13:30 Lunch Break
13:30 – 14:00 Content strategies Bluefox
Guillaume de la Tour – CEO
14:00 – 14:30 From „content“ to„intelligent content“ – effective Digital Signage  Von „Content“ zu „intelligent Content“ – Wirkungsstarkes Digital Signage

(Vortrag auf Deutsch/Presentation in German!)

Seen Media
Stefan Knoke – Managing Partner
14:30 – 15:10 Absolute priority: smart content(Vortrag auf Deutsch/Presentation in German!) DNS mulitmedia factory GmbH
Federico Dreves & Frank Beckmann
15:10 – 16:00 Coffe Break
16:00 – 16:30 Digital out of home – the importance of content quality Wall AG
Christian Vogel – Leiter Digital Outdoor
16:30 – 17:00 Overcoming the challenges of digital outdoor advertising GDS
Alexander Miskiw – Key Account Manager