2010 Munich Digital Signage Conference – Swen Büttner / n-tv

Name: Swen BüttnerTitle: Head of Content Pool – Content Licensing & Business TV

Short Biography: During his studies as an engineer, Swen Büttner already worked for n-tv and got to know all the facets of the structure and the running of the first German news channel right from the beginning. Thus, he was also present when the catchphrase “diversification of content” developed into a business concept in the course of digitalization. He was decisively involved in the development of the associated Business Unit and has been leading this successful branch for the past two years.

Company Description:n-tv is Germany’s first news channel. Since 1992 it has been offering viewers the latest information on politics, economics, sports and society news.Over the past few years, n-tv has developed into a cross-medial information provider, which makes its contents available via all platforms and media. Alongside online and mobile technologies there is also the provision of current news for digital out-of-home media. n-tv thus reaches 90 million recipients per month – for example at airports, at car dealers, in banks, in taxis and on ships belonging to the German marine.
Contact Person: Swen Büttner
www.n-tv.de