Während der ISE DooH Business Conference in Amsterdam sprach Dirk Hülsermann, Präsident OVAB Europe, ein heikles aber wichtiges Thema an – die Marktkonsolidierung. In seiner Rede ging Hülsermann außerdem auf die unterschiedlichen Beweggründe von Investoren ein und betonte die Konvergenz zwischen mobilen Medien und Digital out of Home. Die gesamte Präsentation haben wir für unsere Leser als Slideshow online gestellt. (eca)
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