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OVAB Europe Digital Signage Business Climate Index

Business sentiment starting a positive trend towards the end of the year

The Digital Signage Business Climate Index (DBCI) for France has been polled for the sixth time. The DBCI has increased by 2,60 base points from 50,05 base points to 52,65 base points.
DBCI France starting a positive trend towards the end of the year (Image: invdis)
DBCI France starting a positive trend towards the end of the year (Image: invdis)

The index reflects the current positive business sentiment of the Digital Signage industry in France. It has increased by 2,60 base points from 50,05 base points to 52,65 base points.

Over 90 % of the polled companies are satisfied or rate their current business climate with good. While only 5 % see their situation as negative.

With 63,2% the answers for more favourable business conditions within the next six month has increased.

Further Research

Almost 90 % of the polled companies in France expect to have a growth in revenues in 2015 compared to 2014.

Still 15,8 % of all polled companies had to accept a decline in revenues in the first six months of 2015. However some of those companies are expecting to have balance the losses at the end of the year.

The full survey can be downloaded here in English and French.

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