Dear DBCI participants,
we took the summer months to optimize the DBCI. After more than year it was time to analyze the participation in smaller markets namely Scandinavia and BeNeLux. Both markets are made of three or four small countries and participation has been below average.
We decided to focus on the five biggest markets in Europe as long as it takes to get a at least 30 replies from smaller markets on a regular basis. Benelux and Scandinavia are still survey and included in the reporting. But the DBCI index itself will focus on the five top markets for the time being.
You can find all the results in our 2010 OVAB Digital Signage Index 2010 Q2 August (pdf)
We would also like to ask for your input for the Q3 which just ended last week. A new invitation will be send to you.