DSS Europe 2016

Multiscreen needs more creation

Technology was one of the key themes of the “Best practices and future trends in Multiscreen” panel at the DSS 2016. The panel – which consisted of Benjamin Wey / Goldbach, Eva Adelsgruber / 7Screen, Tilman Rotberg / GfK and Dr. Kai-Marcus Thäsler – also agreed that creatives are in strong demand.
DSS Europe 2016 | panel discussion multiscreen & DooH (image: invidis)

Continue reading the full article on the Digital Signage Summit website.