DooH & Technology

Yahoo Works on the Smart Billboard of the Future

- More connected, even more Big Data: Internet giant Yahoo has applied for a patent which hints at how smart billboards could work in the future. The planned design will connect outdoor and mobile advertising with other forms of advertising. von Daniel Russell


New patent for smart billboards| filed by yahoo (image: screenshot invidis)

Continue reading the full article on the Digital Signage Summit website.

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