Traditional Store – Thesis 05
Convenience
One good turn deserves another.
Convenience not only involves various aspects, but also lies in the eye of the beholder. From the supplier’s point of view, convenience is primarily about efficiency – for example, in terms of warehousing, reverse logistics, or obtaining customer data. From the consumer’s point of view, convenience depends on individual service preferences, but it always means added value as part of the experience.
If you want to learn more about the „New Spirit of Retail“, and about
- the combination of convenience, speed and tailored services,
- the connection of click&collect, fulfillment from store and fitting rooms,
- the latest digital signage touchpoint concepts, store automation and offline/online integration at Inditex’ subsidiary and Zara sister brand Lefties,
download the full whitepaper from dan pearlman and invidis.