Digital Signage Explorer

Im kalifornischen Newport hat Nike den ersten von zwei neuen Experience Stores eröffnet – Shanghai folgt als nächster Standort. Zielgruppe: Fitness-affine Frauen. Neben einem Multichannel-Einkaufskonzept setzt man auf Sportkurse im eigenen großen Trainingsraum. ...

Like the rest of the digital signage industry we have been fascinated by transparent displays since the entered the market three years ago. Moving the LED-backlight to the edge of the display and removing everything else that would block the view opens up many ideas. ...

The Henry Doorly Zoo based in Omaha, Nebraska is the second-largest attraction in all of Nebraska. The "GATEWAY" to the zoo, a large steel entrance way, needed an enhancement. Saddle Ranch Digital installed a 40-foot screen, complete with sound that welcomes visitors to the park. ...

Located at 450 Sansome Street, Umpqua’s new San Francisco flagship is designed to engage both customers and the public at every level, from behind the window external displays delivering up-to-the-minute bus schedules and weather information to public meeting spaces and an interactive, 6m Video Wall just inside the main entrance, featuring information about local companies in the surrounding of the branch and business tips by vertical industry experts. ...

The Japanese fast fashion retailer Uniqlo is unmatched in implementing digital signage. None of its competitors – Inditex (Zara), H&M or Gap – put as much effort in digital in-store. The San Francisco Store is no exception to this rule. ...

Das im Jahr 1994 eröffnete Retail- und Bekleidungsgeschäft im Herzen Manhattans - Zacky´s - benötigte nach fast 15 Jahren eine technologische Verjüngungskur. Zacky´s ist ein trendig urbanes Bekleidungsgeschäft mit einer breit gefächerten Zielgruppe aller Altersgruppen und Nationalitäten und einem speziellen Fokus auf die zahlreichen Touristen in der Gegend. ...