Digital Signage Explorer

Die neuen Konzept-Shops des britischen Online- und High Street-Händlers Argos sollen den Kunden vergleichbare Nutzungsbedingungen wie ein Online-Einkauf via Web oder mobile Kanäle bieten. Dazu gehört Same Day Delivery beziehungsweise Lieferung der Ware am nächsten Tag – zur Verfügung stehen dabei insgeamt 20. ...

Clear Channel has equipped over 100 bus shelters all over London with a digital display. For the survey we have looked at the installation on Oxford Street next to John Lewis. The 72” is technically very well integrated into the bus shelter. ...

The digital signage installations in the Calvin Klein store on Regent Street have been conceptualized to have the highest possible visibility. For the LED board on the left side of the entrance the whole shop fitting has been adapted so passersby and customers entering the shop will see the current product line first thing they enter the store. ...

Carphone Wearhouse hat eine gut definierte Digital Signage-Strategie. Die Filialen sind mit mindestens einem Display in Hochformat ausgestattet, das an einer Stange, die vom Boden bis zur Decke geht, montiert ist. ...

Disney has a well-defined retail experience and digital signage strategy. In 2010 the whole retail concept was redeveloped in 2009 with help of the board member and Apple CEO Steve Jobs. Disneyland itself was the model for the new format resulting in features which would look more like a theme park than a retail outlet. ...

Die EE Filiale hat eine gute Digital Signage-Strategie. Der Shop ist mit einer 2x2 Videowall in Querformat (32") ausgestattet. Diese wird durch 46" Displays, die an die Ladengröße angepasst und im Hochformat direkt an der Wand oder in den Schaufenstern angebracht sind, ergänzt. ...

The Foot Locker flagship store on Oxford Street has implemented a large digital signage video wall installation. The footwear retailer uses digital signage very prominently just after you pass the entrance mounted from the ceiling. ...

The footwear and fashion chain Footasylum shows its corporate presents on one of London’s busiest shopping streets. The Oxford Street branch also sports a large display in the shop window. The 65” screen is well integrated in the shop window design and shop furnishing. ...

Nackte Models laufen in dem in schwarz-weiß gedrehten Film durchs Bild – und werden in Sekunden wie bei einer Skizze mit Filzstiftstrichen angezogen. Schließlich wird Kleidung aus der FCUK-Kollektion für den Winter 2013 darüber gelegt. ...

In 2014 the Dutch denim brand G-Star Raw has opened a flagship on Oxford Street. The space was designed to fit the expectations that consumers have for this kind of state-of-the-art denim store. The digital signage in situ are few but very impressive. ...