Digital Signage Explorer

The oldest and still producing steel plant in the world uses operation TV: The Annahütte in Berchtesgaden. On four screens of the infotainment system “ARIANE” inside the steel plant Annahütte Max Aicher GmbH & Co. ...

The SZ Servicezentrum shows the current content of Sueddeutsche Zeitung on a 2x2 video wall in the shop window. On all 4 screens it plays the same loops but time-delayed. Though the changing is too fast to let passers read them. ...

A screen placed in the lobby welcomes the costumers even after the shop has closed. The screen is installed with a mounting tube in the classical TV-format design. The installation is done clearly. The quality of the contents is changing. ...

Fashion for plus size women don’t has to be old fashioned. The fashion label Ulla Popken proves that. The use of digital signage isn’t old fashioned at all although there is only one screen behind the cash desk. ...

The Vodafone stores usually are quite small like the one we visited in Munich. Because of that the digital signage planner used a few small screens which are vertically installed in the furniture. 5 of these they installed inside the shop. ...

The main thing is to have at least a screens in the shop. That could have been the reason for the language school “Wall Street English” (before: Wall Street Institut) to buy the screen. At least they decided to take a professional NEC-device and the location behind the service counter was also a good decision. ...