invidis digital signage explorer > Großbritannien > London > Levi's Store London

Levi's Store London

The Levi´s store in Regent Street showed a non-permanent digital signage installation during the survey period. A large format LED board was used as backdrop for a rectangular promotion area directly next to the entrance. The rest of the promotion area was taken up by different exhibition items (products or items ideally connected to the products) which were freely standing on the floor or hanging from the ceiling. The installation showed an image video for a current product campaign. The LED board was freestanding with light textile screens to hide the backside of the installation. Therefore no security against misuse was in place. In temporary installations this concern has always to be weight against the possible costs of such measures. The conceptual integration of the digital media in the promotion area was a well one and gave a coherent impression.

Source: invidis.de

Facts & Figures

Company Levi Strauss Europe
Industry Retail - Fashion Apparel
Number of branches2800
Branch Levi's Store London
Type of branch Regular Branch
Address Regent Street 174-176
W1R 5DF London
Number of displays 1

Location

Levi's Store London

Type of installation Standard
Fitting In-Store
Temporary
PoV situation Active Shopping
DisplayNumber: 1
Format: 16:9
Typ: LED
Display supplier not specified
Display features not specified
Project partner not specified
Content Image movies
Product Advertising
Logging12. January 2015
Checked by invidis Yes

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