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invidis digital signage explorer > Großbritannien > London > The Sting

The Sting

The store front on Piccadilly Circus of the fashion retailer The Sting is dominated by two large video walls. The shop windows on the left and right side of the main entrance are completely filled by 4x5 displays each. The video walls are functioning as a background for the shop window display, at the time of the survey this was several mannequins dressed with the current product line. The content was good and fitted the company’s image, it was more branding than product placement. The technical integration could have been better, as the displays were only mounted on not integrated in the shop furnishing and electronic components were in plain sight of the viewer.

Quelle: invidis.de

Daten & Fakten

UnternehmenThe Sting B.V.
BrancheRetail - Fashion Apparel
Anzahl Filialen / davon
mit Digital Signage ausgestattet
6 / 1
FilialeThe Sting
FilialtypReguläre Filiale
AdresseRegent Street 55
W1B London
Anzahl Bildschirme40

Standort

The Sting London

Art der InstallationStandard
AnbringungWandmontage
Schaufenster
Im Geschäft
SituationPassage Situation
Aktives Einkaufen
DisplayAnzahl: 40
Anzahl Videowalls: 2
Videowall: 4 x 5
Format: 16:9
Orientierung: Horizontal
Typ: Professional Display
Display-Anbieterkeine Angabe
Display-FeaturesVideowall
Projektpartnerkeine Angabe
InhalteImagefilme
Erfassung19. Januar 2015
Invidis geprüftJa

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