The Social Tree inside Singapore Changi Airport blends avant-garde design with interactive technology, allowing travellers to share their photo and video memories instantly and to retrieve them on subsequent visits to the airport.

The installation is almost nine meters tall and located at heart of Terminal 1 Central Piazza. The Social Tree is surrounded by eight touch-screen photo booths that enable travellers to upload their photos onto the colourful and animated crown of the structure. The Singapore Social Tree includes 64 LG professional displays (42"), offering a 360-degree display of various animated backgrounds including a mystical forest and the Singapore skyline.

"The Social Tree also provides for travellers to be part of Changi Airport's history by leaving behind a photo or video of themselves which will be kept for many years and decades to come. Travellers - and their families - can retrieve and re-live their digital memories at Changi Airport from this memory capsule." Changiairport website

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The Social Tree