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invidis is back with the industry’s leading digital signage event series: the Digital Signage Summits. Join us for DSS conferences across the world. Next show – DSS Asia at Infocomm Bangkok on 25 May 2023 more...
Until now it was simple: instore digital signage screens promote product sales, screens in public spaces create visibility for brands. The business models of promotion (below the line) and brand campaigns (above the line) rarely got in each other’s way. But with the triumph of retail [...] more...
Bangkok | Convenience stores are omnipresent in Southeast Asia – Thailand is no exception. More than 12,000 7-Eleven stores – virtually on every corner – can be found in Thailand. And in almost 3,000 shops, the country’s largest outdoor advertiser operates retail media [...] more...
The US Coffee chain is expanding heavily into the Asia Pacific region. Milestone underscores Starbucks accelerated growth across the region where the company expects to open more than 400 stores in 202, many of them with Drive-thru is fully equipped with digital signage. more...
Surge pricing – demand-driven dynamic pricing – familiar from Uber & Co. is now also finding its way into quick service restaurants. More and more QSR chains are using the potential of digital signage to adjust prices according to demand. Technically, this is no problem. But [...] more...
„Air – The Big Shot“ starring Matt Damon and Ben Affleck – in cinemas now – is showing how Nike signed a basketball talent called Michael Jordan in the 1980s. The up-and-coming talent had not yet played a single minute in the NBA at that time and competitor [...] more...
The LED market is confusing, with a handful of well-known suppliers and hundreds of largely unknown vendors. The British-Chinese supplier LED-Studio is a typical hidden champion that positively surprises with innovative ideas, green signage and European management. An invidis background talk. more...
Spanish digital signage integrator Trison is Europe’s leading pure-play provider and plans to break the €100 million revenue barrier for the first time in 2023. As retail digital signage experts, Trison grew into a global provider together with its main client Inditex. Today, Trison has [...] more...
A Digital Experience Platform of the new generation and installations for a fashion house in Milan: Manlio Romanelli, President of the M-Cube Group, looks back on a successful year in the invidis Annual Commentary 2022/2023. more...
Geoffrey Bessin, Chief Marketing Officer at Intuiface, describes in the invidis Annual Commentary 2022/2023 which digital signage trends influenced the past year and which will shape 2023. more...
