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Auf den ersten Blick kein klassisches Digital Signage, möchte man meinen. In naher Zukunft werden aber genau solche Dienste das Zusammenspiel zwischen stationären Public Displays und mobilen Endgeräten mit Internet-Anbindung perfektionieren. Für den Benutzer ergibt sich so ein echter Mehrwert, der sich gegebenenfalls durch Sponsoring finanzieren lässt. (eca)
