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Die Migros Turk Group lässt gerade 562 Displays in ihren Migros- und Macrocenter-Märkten installieren. Ausgerüstet werden die Supermärkte von YCD Multimedia, die Steuerung der Werbung wird vom OVAB Mitglied Digiboard übernommen. Zum Einsatz kommt C-nario Messenger. Bisher werden 12 Macocenter und 34 Migros-Märkte ausgerüstet. Erst vor Kurzem wurde YCD durch das ebenfalls aus Israel stammenden Unternehmen C-nario übernommen. (tk)
Türkei
YCD Multimedia und Digiboard rüsten in der Türkei für den Kunden Migros rund 50 Supermärkte aus. Dabei werden die Displays von der Digiboard-Zentrale in Istanbul gesteuert.