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Wie Ende 2018 bereits berichtet, setzt Exterion Media auf UHD (4k) als den neuen Auflösungsstandard in London Underground. Neben dem neuen Prenium-Produkt Digital Ribbon werden auch die bestehenden treppenförmigen Displayinstallationen entlang der Rolltreppen durch UHD (4k) Displays ersetzt. Bis Oktober 2019 sollen dann alle Rolltreppneprodukte auf UHD (4k) umgerüstet sein.
Hintergrund für die UHD Aufrüstung ist der sehr kurze Betrachtungsabstand zu den Screens. Underground-Kunden sind auf den Rolltreppen teilweise weniger als ein Meter von den Screens entfernt.
Transport for London: Exterion bringt Digital Ribbon in den Londoner Untergrund
