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Samsung has opened its first flagship store in North America, Samsung 837, at 837 Washington Street, New York. Here, Samsung creates a showcase of stunning visual elements without displaying any of its products. mehr...
English
From now on, all of IKEA’s software, hardware and accompanying IT services in its stores will utilise Wincor Nixdorf systems, adding to its 14,000 recently installed cash registers. mehr...
A new DooH location has been authorised in the British capital. Outdoor Plus has won the contract permitting the installation of large digital advertising billboards outside both entrances to the Piccadilly Underpass in central London. mehr...
The Google Impact Challenge is an annual search for non-profit organisations with innovative digital ideas. This year, the search engine used interactive DooH during the campaign to select successful contestants. mehr...
This year’s Digital Signage Summit Europe takes places early summer on the 23rd and 24th of June once again at the Hilton Munich Airport Hotel. For the first time, in 2016 the DSS Europe conference will take place over two full days. mehr...
Airlines are increasingly getting behind real-time interactive communication via screen. Norwegian Air Shuttle (known colloquially as Norwegian) is embedding this method of interactive communication into a long running campaign to promote its transatlantic flights from the UK and Scandinavia. mehr...
For those wanting to build a lightning quick paper airplane, or perhaps wanting to feel what it is like to be the captain of a jumbo jet: now’s your chance to do so at Amsterdam Schipol airport. Invidis tried it out. mehr...
Every year during the ISE exhibition, exhibitors choose whether they want to rebook their stand for the following year. We observed how this infamous rebooking process unfolds over three days. mehr...
This year’s Digital Signage Summit Europe takes place during the 23rd and 24th of June 2016 at the Hilton Munich Airport Hotel. The motto for the 10th anniversary conference: “Challenging the Fundamentals of Consumer Engagement – Strategies for Tomorrow’s Advertising, Retail and Public Spaces mehr...
In Romania a new audience measurement solution has been implemented recently. Digital Signage TV Analytics offers a set of indicators for targeting specific audiences and for planning a media campaign, similar with other media audience platforms such as traditional TV. mehr...