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Mango London

The Mango fashion store on Regent Street has a very good digital signage installation. Similar to other fashion retailers like Zara and Primark, Mango relies on size, hence they use a large LED board screen. It is also well positioned in the rear third of the store allowing a clear line of view from all over the store as well as from the street. The content is also the well-established fashion product video (set in a runway environment). Technical integration and content is of high quality, hence the installation is a success.

Source: invidis.de

Facts & Figures

CompanyMango
IndustryRetail - Fashion Apparel
Number of branches
BranchMango London
Type of branchRegular Branch
AddressRegent Street 106-112
W1B 5RU London
Number of displays1

Location

Mango London

Type of installationStandard
FittingIn-Store
Stand
PoV situationPassage Situation
Active Shopping
DisplayNumber: 1
Format: 16:9
Orientation: Portrait
Typ: LED
Display suppliernot specified
Display featuresnot specified
Project partnernot specified
ContentImage movies
Product Advertising
Logging19. January 2015
Checked by invidisYes

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