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Riem Arcaden

At the shopping center Riem Arcaden invidis recorded 106 shops, service and dining companies in total.
These are large chain stores, small retail businesses or regional chains.
They come from different areas, and the use of digital signage systems differs significantly.
In the systems used, there is a great variety that covers large parts of the range of professional solutions: small signage, displays in common sizes till 55” and oversized large formats of 80” in a single case.
In addition there are TVs and other consumer solutions installed.
Full HD resolution is nothing rare at the Riem Arcaden, video walls and LED solutions even have a higher resolution in single cases.
With the exception of Ultra HD screens commercially implementations are to find.
Devices that indicate a need for an exchange or renewal occur, but are the exception.
In total 40 out of 106 branches use digital signage: 122 displays are installed in the shops and dining areas, which is 38%. 62 % renounce displays and co.
As expected, the majority of installations is stocked with appliances from 32 "to 55".
Equally surprising that very large displays are not the rule.
In exchange there are numerous installations below 32”.
Out of 122 displays there are 15% TV devices.
The small signage area includes 32% of all installations.
There are a few tablets by different manufacturers. That means 26% of small signage installations are also equipped with consumer solutions.

Source: Riem Arcaden

Facts & Figures

CompanyRiem Arcaden
IndustryShopping Mall
Number of branches / with
Digital Signage
106 / 40
BranchRiem Arcaden
Type of branchCommercial Center
AddressWilly-Brandt-Platz 5
81829 Munich
Number of displays122

Location

Digital Signage systems

Type of installationStandard
FittingOn wall mounting
Integrating in walls
Integrating in furniture
Ceiling mount
Shop window
In-Store
Temporary
Artistic installation
Special purpose installation
Totem
Stand
PoV situationHigh dwell time
Passage Situation
Active Shopping
DisplayNumber: 122
Format: 16:9 & 4:3
Orientation: Landscape & Portrait
Display suppliernot specified
Display featuresnot specified
Project partnernot specified
ContentImage movies
Product Advertising
3rd party Advertising
Ambient
Infotainment
Service Information
Logging06. March 2015
Checked by invidisYes

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