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Mit dem 10 Sekunden Spot sollen Anzeigenkunden in 11 europäischen Ländern rund 66.842.684 Konsumenten erreichen können. Der TKP (Tausend Kontakte Preis) liegt bei 1.64 Euro, die Gesamtkosten betragen 110.000 Euro. Die Bildschirme sind überwiegend in Einkaufszentren und Supermärkten sowie im Einzelhandel und Kinos platziert.
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