The satisfaction with the current business situation for products and services in the Digital Signage and Digital out of Home industry has grown. While also the outright positive assessment of the situation has stabilised and scores now at well over 50%. mehr...
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The current business situation is slightly more positive compared to the previouse survey. All market participants are satisfied or even in a good mood. mehr...
The DSF Europe Digital Signage Business Climate Index has declined by 8,15 base points from 62,80 points to 54,65 base points in May. The current business situation remains positive - with good ratings reaching almost 70%. mehr...
Frankfurt airport, Europe’s third largest airport, has opted for a comprehensive omnichannel retail roll out in an attempt to transform the space into a place for seamless customer experience. Senior Vice President Kai Schmidhuber from Fraport is to present the project in the Digital Signage Best Concepts seminar at the DSS Europe 2016. mehr...
The prize winning interactive digital totem from the shop in shop solution Bosch Experience Zone is currently being rolled out across 150 locations throughout Europe, including DIY stores in Germany, Belgium, France, Norway and Austria. In addition, general contractor dimedis also worked with local partners to equip locations in turkey as part of the project. mehr...
The surf and lifestyle brand O'Neill has made the recycling of plastic the subject of a recent outdoor campaign. In addition to digital advertising, 3D printing and a testimonial appearance made up part of the campaign. mehr...
Since the last survey in January 2016 the Digital Signage Business Climate Index has regained its positive trend and increased markedly by 35,11 base points from -3,56 base points to 31,55 base points. mehr...
In Sephora Flash’s new Connected flagship, the perfume chain has incorporated modern technologies in attempt to win over customers with multichannel, fully accessible online store and further service options. mehr...
On the first day of the conference, Alex Matthews, Managing Director of the creative hub JCDecaux Dynamic, will give a presentation to discuss the advantages of dynamic campaigns. According to Matthew’s assertions, contextualised ads and screens displaying dynamic information should become the industry standard. mehr...
It’s only eight weeks to go until the Digital Signage Summit Europe presented by DSF Europe opens its doors; this year at an earlier summer date over two complete days on the 23rd and the 24th of June 2016. Now the first details of the DSS Europe conference programme – set to take place once again at the Munich Airport Hotel – have been released, with the motto: “Challenging the Fundamentals of Consumer Engagement – Strategies for Tomorrow’s Advertising, Retail and Public Spaces”. mehr...