Frankfurt airport, Europe’s third largest airport, has opted for a comprehensive omnichannel retail roll out in an attempt to transform the space into a place for seamless customer experience. Senior Vice President Kai Schmidhuber from Fraport is to present the project in the Digital Signage Best Concepts seminar at the DSS Europe 2016. mehr...
The prize winning interactive digital totem from the shop in shop solution Bosch Experience Zone is currently being rolled out across 150 locations throughout Europe, including DIY stores in Germany, Belgium, France, Norway and Austria. In addition, general contractor dimedis also worked with local partners to equip locations in turkey as part of the project. mehr...
On the first day of the conference, Alex Matthews, Managing Director of the creative hub JCDecaux Dynamic, will give a presentation to discuss the advantages of dynamic campaigns. According to Matthew’s assertions, contextualised ads and screens displaying dynamic information should become the industry standard. mehr...
It’s only eight weeks to go until the Digital Signage Summit Europe presented by DSF Europe opens its doors; this year at an earlier summer date over two complete days on the 23rd and the 24th of June 2016. Now the first details of the DSS Europe conference programme – set to take place once again at the Munich Airport Hotel – have been released, with the motto: “Challenging the Fundamentals of Consumer Engagement – Strategies for Tomorrow’s Advertising, Retail and Public Spaces”. mehr...