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invidis digital signage explorer > Germany > Bavaria > Munich > Vodafone München

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Vodafone München

The Vodafone stores usually are quite small like the one we visited in Munich. Because of that the digital signage planner used a few small screens which are vertically installed in the furniture. 5 of these they installed inside the shop. They show product information about the devices and their provider services. The screens play technically well done content and information which are sense-making added value for the costumers at this place. The in furniture integrated screens are placed directly to the products so the visitors cannot fail to see them. The content is very striking and easy to grasp.
In total a successful digital signage project.

Source: invidis.de

Facts & Figures

CompanyVodafone GmbH
IndustryRetail - Telecommunication
Number of branches
BranchVodafone München
Type of branchRegular Branch
AddressMarienplatz 28
80331 Munich
Number of displays5

Location

Overall Rating Branch

Overall Rating4.6

Sales Floor

Type of installationStandard
FittingIntegrating in furniture
In-Store
PoV situationActive Shopping
DisplayNumber: 5
Height: 32" (estimated)
Format: 16:9
Orientation: Portrait
Typ: Professional Display
Display supplierOther
Display featuresnot specified
Project partnernot specified
ContentProduct Advertising
Logging11. July 2013
Checked by invidisYes

invidis Benchmarks

Technical Installation
Screen Position
Technical Quality Content
Content Relevanz
Integration into Furniture/Store Concept
Cross-Channel and Social Sharingno rating
Mobile Experience In-Storeno rating
Rating4.6

Sollten Sie Ergänzungen zu den Projekten haben oder zusätzliche Projekte einreichen wollen, schreiben Sie uns bitte eine E-Mail: explorer@invidis.de