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Erste Bank

The installation at Erste Bank seems a bit weak. The screen is quite small and too high mounted. That’s the reason why it’s only noticed when you are directly in front of the counter. The content is coherent and high quality produced but the technical implementation was not 100% successful. Doesn’t matter if it’s the news ticker that shakes or the “outland” writing that’s not really readable – when considering there is no joy coming up. The known TV spots are recycled and supplied with subtitles for better understanding. Compared to other DooH-installations at “The Mall” this one is just a mediocre implementation of the well treated topic.

Source: invidis.de

Facts & Figures

CompanyErste Bank der oesterreichischen Sparkassen AG (Erste Bank Oesterreich)
IndustryRetail - Banking
Number of branches
BranchErste Bank
Type of branchRegular Branch
AddressLandstraßer Hauptstraße 1b
1030 Vienna
Number of displays1

Location

Welcome Desk

Type of installationStandard
FittingCeiling mount
In-Store
PoV situationPassage Situation
DisplayNumber: 1
Height: 40" (estimated)
Format: 16:9
Orientation: Portrait
Typ: Professional Display
Display supplierSony
Display featuresnot specified
Project partnernot specified
ContentImage movies
Product Advertising
Service Information
Logging08. August 2013
Checked by invidisYes

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