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Die ISE gibt ihr Debüt in Barcelona mit einer hochkarätig besetzten Retail Thought-Leadership-Konferenz. Am 02.06. wird Dr. María Callís Bañeres, Spezialistin für Design-Strategie und Business Retail und Präsidentin des Retail Design Institute Spain in ihrem Vortrag „Long live retail“ aufzeigen, warum wir von „Omnichannel zu Phygital Experience“ wechseln müssen.
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