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Axel Springer hatte im Dezember nicht nur das DooH-Startup Framen übernommen sondern auch die DooH-Bundesligarechte ab der kommenden Saison ersteigert. Viel Aufbauarbeit für Cherif Rouissi der nach sechs Jahren bei Goldbach Germany nun seine Vermarktungskompetenz für die Berliner als Senior Manager Product & Sales DooH einbringt.
Mehrheitsübernahme von Framen: Axel Springer steigt in den DooH-Markt ein