OMG Outdoor joins the OVAB Europe in order to promote the Digital-out-of-Home media among brands and agencies. Matthias Grawitter, Managing Director OMG Outdoor, talks to invidis about the DooH market and why it is necessary to concentrate all industry efforts. mehr...
Ströer Out-of-Home Media AG published its figures for the first nine months in 2011. Consolidated revenue was up 12.8 percent year on year to 416.3 million Euro, partly owing to the additions made to the investment portfolio in the prior year. Excluding the changes in the consolidated group and effects from exchange rate differences, the Group recorded organic revenue growth of 5.8 pecent (prior year: 9.9%). Number one growth drivers were the segments Germany and Digital. mehr...
Amscreen, the UK’s largest digital media owner has signalled its intent to expand into Europe with the announcement of a significant international appointment. Winfried Karst, an executive at Out of Home specialist Kinetic in Europe, will join the company as Chief Executive Officer for Central and Eastern Europe with a remit to develop and manage network partners for Amscreen in the region. mehr...
Technology giant IBM has expanded its “Smarter City” campaign to Manchester Airport (MAN) using the Interactive Monster Wall, an intelligent digital signage display from Monster Media in partnership with EYE, owner of the largest permanent interactive digital network placed in airports across the United Kingdom. mehr...
A new book – Digital Signs & Displays For Dummies – is now available and explains how digital signs and displays can cut through market clutter and information overload. For marketing and communications professionals, the book – written in plain English – shares with readers digital signage and display fundamentals, and innovative ways to use the technology. mehr...
Scala announced the cooperation with StreamAlot, an international provider of background-music solutions. StreamAlot’s background-music solution integrates seamlessly with the Scala platform. With this solution Scala users can quickly and easily add background-music to their marketing mix, offering their audience both a great visual and auditory communication experience. mehr...
With the new PN-V602 thin-bezel monitor, Sharp has put a display on the market with a brightness of 1500 candelas, so that it is able to transmit content with excellent colours even in extremely bright ambient light. The full-array LED backlighting of this display guarantees optimal picture brightness. Additionally, the local dimming function ensures high contrast and particularly low power consumption. mehr...